I spend fifteen minutes reading an Athmetrix report about a prospect and get the same information it took me hours to get traveling and talking to teachers, coaches, and family members.
Athmetrix predicted that a prospect was going to have problems, but I chose to take the risk anyway. It was a mistake because the player quit the team just before the NCAA tournament.
We had a prized recruit that we wanted to sign. Instead of using my usual approach, I did what the Athmetrix report told me to do to better relate to the prospect, and we got a verbal commitment on the spot.
I took over a new program and used the Athmetrix reports to give me quick insights into the communication styles of the players and how they would respond to my coaching. I had to adapt my style to better relate to them in the beginning.
When we share the Athmetrix reports with our players, they are amazed and how accurate they are. It really facilitates members of the team getting to know and relate to each other better.